SEO

What is SEO?

         
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

What goes into SEO?

To understand what SEO really means, let's break that sentence down and look at the parts:

Quality of traffic. You can attract all the visitors in the world, but if they're coming to your site because Google tells them you're a resource for Apple computers when really you're a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer.
Quantity of traffic. Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better.
Organic results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don't have to pay for.

Digital Marketing

DIGITAL MARKETING

     

         The marketing of products or services using digital channels to reach consumers. the key objective is to promote brands through various forms of digital media. digital marketing extends beyond internet marketing to include channels that do not require the use of the internet.

Four Main Phases Of Digital Marketing

• SEO (Search Engine Optimisation)
• SMO(Social Media Optimisation)
• SEM(Search Engine Marketing)
• SMM(Social Media Marketing)

SEO stands for Search Engine Optimization, which is the practice of incresing the quantity of traffic to your website through organic search engine results.